Dec
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sept
Oct
Nov
Dec
Integrated Technology
3% Discount
First Class Letters, Cards and Flats
Marketing Mail Letters and Flats
Nonprofit Marketing Mail Letters and Flats
Tactile, Sensory & Interactive
4% Discount
First Class Letters, Cards and Flats
Marketing Mail Letters and Flats
Nonprofit Marketing Mail Letters and Flats
Continuous Contact
3% Discount
Marketing Mail Letters and Flats
Nonprofit Marketing Mail Letters and Flats
First Class Mail Advertising
3% Discount
First Class Mail Letters, Cards and Flats
Reply Mail IMbA™
3% Discount with Static IMbA™
6% Discount with Serialized IMbA™
First Class Qualified
Business Reply Mail Letters and Cards
Informed Delivery Add-On
1% Discount
Sustainability Add-On
1% Discount
Catalog Insights (NEW)
10% Discount
Marketing Mail Letters and Flats
Marketing Parcels
Nonprofit Marketing Mail Letters and Flats
Growth Over Incentive
30% Credit
First Class Mail
Marketing Mail
Marriage Mail
10% Discount
Saturation Marketing Mail Letters and Flats
(including Every Door Direct Mail®)
Pick your start date:
6 consecutive months
within the calendar year
February 1, 2025 to July 31, 2025
Examples:
Augmented Reality, Mixed Reality,
Virtual Reality, Integration with Voice
Assistance, Video in Print Technology,
Near Field Communication, Mobile
Shopping, Artificial Intelligence.
Examples:
Specialty Inks – Metallic Inks,
Sensory – Coatings such as Soft
Touch, Spot Gloss, Grit, Embossing,
Interactive Elements – Pop Ups, Zip
Strips, Infinite Folds, Trailing Edge
Die Cut, Scratch and Sniff.
April 1, 2025 to December 31, 2025
Mail to the same list a minimum of 2X. Discount is on the 2nd
and following mailings. Mail sequence messaging needs to
carry a single theme and cannot be exactly the same as any
previous mailing.
July 1, 2025 to December 31, 2025
Must have a QBRM permit
October 1, 2025
to June 30, 2026
Ongoing
Create a digital experience tied to your physical
mail via USPS Informed Delivery. Add a ride-
along image and URL that shows up in users’
USPS dashboard or email.
Ongoing
Qualify by using sustainable materials and submitting documentation.
Examples: FSC-certified substrates and recycled paper.
September 1, 2025 to
December 31, 2025
Mail an advertising piece as a
stand alone or included with
a statement/invoice/notice.
To qualify, you must mail more than one million pieces in a year. You’ll earn a postage
credit only for the pieces that go above either one million or what you mailed last year
— whichever number is higher. The credit depends on the type of mail.
Pre-registration required (closed for 2025)
Each piece must include ads from at least four businesses, weigh 2 oz. or less,
and be sent via saturation mail. Discount is applied at the time of mailing.
Examples: HVAC, lawn care, roofing, and pest control companies collaborate
on a shared mailing, lowering postage costs for all participants.
Ongoing – Minimum 10 Mailings per Year
INCENTIVES
ADD-ONS
PROMOTIONS
Applies to bound mail pieces with 12+ pages (stapled, stitched,
or glued). Must include product listings, images, pricing, ordering
info—enough for someone to purchase directly.