Print on paper stock with minimum
basis weight of 75#
Must meet aspect ratio of 1.3 – 2.5
(width divided by height).
Must be a single or double postcard,
not triple paneled.
Pieces more than 6” long and 4 1/4”
high must be at least .009” thick to
qualify for automation rates.
500 minimum (otherwise mails at letter
rates) at First Class rates qualifies for a
special Postcard Rate.
Cards measuring up to the popular 6”
x 9” postcard size are eligible for First
Class postage. The larger size allows
for more room for your message, white
space, eye-catching CTAs and QR
codes, and all of the other benefits of
mailing in that class.
May qualify for multiple USPS
Promotions, based on piece design.
Some mailers want to attach stickers,
magnets, or other items to their
postcards. Your Thysse Mailing Expert
can assist you with deciding how to
design your postcard.
POSTCARDS
KEY ELEMENTS
FOR EFFECTIVE
POSTCARD DESIGN
Captivating visuals
Use high-quality images or illustrations
that grab attention and relate to your
message.
Concise messaging
Keep the message brief and focused,
aiming for a single clear message.
Color and contrast: Choose colors
that are visually appealing and create
enough contrast for readability.
Personal touch: Consider adding a
personal note or a unique element that
makes your postcard stand out.
Target audience: Ensure the design
resonates with your intended audience.
4 3/4" MAX WIDTH
ADDRESS
CLEAR ZONE
Minimum Font Size: 8pt
We’ll handle
indicia placement—
just keep one of
these areas clear.
5/8" BARCODE CLEAR ZONE
4" MAX HEIGHT