OPPORTUNITIES:
SUBSTRATE & EMBELLISHMENT STRATEGY
Choose materials and finishes that qualify
for discounts, elevate your brand, keep you
under weight limits and perform reliably
across variable data, embellishments and
automated equipment.
LIST STRATEGY & DATA SERVICES
Data acquisition, enrichment, segmentation
and delivery modeling—aligned to your
campaign goals.
VARIABLE DATA PRINT (VDP)
Personalization, tracking and
versioning strategies that
drive engagement and unlock
attribution, optimization and ROI.
OMNICHANNEL COORDINATION
Align direct mail with email, digital ads
and website experiences to improve
response rates and automate follow-up.
CREATIVE & PRODUCTION DESIGN SUPPORT
Whether you need a full design team or an
expert gut-check, we’re ready to help refine
your message, and the way it’s delivered.
MAILER TYPE & TEMPLATE SELECTION
USPS-compliant designs that optimize
size, weight and impact.
Optimizing postage is
only part of the picture.
The most successful
campaigns take a broader
view—one that includes
creative strategy, material
selection, data structure,
and omnichannel timing.
“Every mailing is unique. That’s
why we don’t attempt to cover
every scenario—we offer real
experts. The earlier you involve
Thysse in your planning, the more
impact we can make.”
Elizabeth Teubert
Business Development Manager
Thysse